Preparing an Annual Plan
May 2, 2011 Business Plan
A CEO has developed an annual business plan and feel good about it. He wants input on how best to communicate in terms of personnel, to ensure its acceptance and responsibility for creating the implementation plan. What are best practices for preparation and launching of an annual plan?
Advice from a group of business leaders:
You have a plan, but it is his plan? People buy when they played a role in creating the plan. His best start is to put the project aside for now and conduct a meeting with key staff to develop the plan of the company as a group. Use what you’ve done so far to create an outline and questions to guide discussion. With the participation of your team, not only to produce what may be a more, but will have an advantage of creating accountability for the implementation of the plan.
How to build the planning exercise? Here is an overview of a business plan for discussion:
- Start a discussion to confirm the core values, vision and mission of the company. Cap this with a discussion of the principal business objective or goal in 3-5 years.
- following is your marketing plan for the next period. Who are your customers, what is your value proposition, and what is your brand promise? How to communicate succinctly the value proposition to customers?
- As an exercise, see your strengths, weaknesses, opportunities and threats facing the company during the planning period.
- Set long term – 3-5 years – the objectives and actions attributed to each goal. Of long-term goals, 1 year to determine the objectives and measures. Finally, create quarterly targets, indicators and assign responsibilities for implementation.
- No plan is a success without monitoring and enforcement. functional managers should leave the planning session with a set of clear targets and departmental action. The following work is for them, based on the business plan for the creation of the implementation of departmental plans.
- emphasis on the contribution of broad and fundamental that every employee can make to the plan.
- tailor the message to the person and work with each individual to create individual goals that support the company’s vision and implementation plan.
- Limit the number of objectives for each person – more than three main personal development goal. Ask each employee to perform tasks that support the achievement of its objectives.
- Once the plan is in place and has been deployed across the enterprise, hold periodic meetings to review progress against targets, identify obstacles and solutions for performance, and improve the image.
- strengthen the vision and policy objectives in a simple and direct. Constantly repeat and reinforce the message. Publicly recognize the contributions of individual employees who support the effort.
- If you believe in the management of open, create and publish graphs of large size to monitor and report progress against key parameters.
- Stay tuned to his subordinates, and to do the same with their teams. Focus on your goals and your contributions. Report an accent if necessary.
- Make sure your words and actions are consistent and reinforce both their vision and message.
Done properly, an annual planning exercise is not only a healthy activity for the company team building. It also provides clarity to the speed of response to environmental changes and competitive challenges that may arise.
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Tags: annual plan, Business, business plan
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